About Neithercut Strategic Marketing

Carol M. Neithercut is the founder and Principal of Neithercut Strategic Marketing, LLC.

For over 20 years Ms. Neithercut has been focused on business and marketing strategy for both Business-to-Business and Business-to-Consumer companies. With an extensive background in Market Research, Ms. Neithercut uses Market, Customer and/or internal data to drive business and marketing strategy creation and execution decisions.

Ms Neithercut moved to consulting from Vice President of Marketing and Strategy positions at RR Donnelley, the world’s largest commercial printer. During her three years at RRD, she had strategy/consulting as well as branding and tactical marketing responsibilities.

Prior to RR Donnelley, Ms. Neithercut spent 16 years at the 10th largest consumer market information company in the US, where she held a variety of senior business leader, client-facing, and internal-facing positions.

For additional details, please review my LinkedIn profile.

In addition to her sixth year as a board member of the Metropolitan Place Condominium Association, Ms. Neithercut volunteers at two organizations:

Taproot Foundation, a nonprofit organization that makes business talent available to organizations working to improve society.  Carol is currently leading her fourth service grant team.  She donated more than 110 hours to Taproot service grant recipients in 2011.

Women Unlimited, a leadership development organization that focuses on high-potential women in major corporations.  She recently completed mentoring her fifth team, and contributes about 75 hours annually.